Plan International, Pakistan



Region: South Asia

Country: Pakistan

Value: USD 26502.27K

Start Date: 2014-10-27

End Date: 2015-01-26


Team Members

(Assignment Manager)
Mudabbir Haneef
(Assignment Coordinator)
Ms. Riffat Shams
(Gender Expert)
Tabassum Hussain
(Field & Data Manager)
Dr. Sajjad Zaheer
(Dairy Expert)


Project Description

The “Rural Women’s Economic Empowerment through Enhanced Participation in South Punjab’s Dairy Sector” project aims to economically empower poor rural women, their families and communities by strengthening the dairy sector in Southern Punjab and increasing the participation and decision-making capacity of Pakistani women in supplying quality milk to the market. The project’s overall goal is increased access to and control of economic resources for women through a strengthened dairy sector. The project will be implemented in three districts (Vehari, Muzaffargarh and Layyah) in southern Punjab. Plan Pakistan commissioned this study to prepare a baseline of indicators and gender assessment for the project

Services provided by APEX

The services provided by the firms included qualitative and quantitative information to monitor project direction. 400 household questionnaires, 13 FGDs were conducted. The firm reviewed project documents, designed research instruments, mobilized and trained enumerators and supervisors.  Results were compiled using CSPro/ SPSS and cleaned data set was presented to the client. 

Focus area for Survey was gender assessment and women empowerment through dairy sector. Detailed dairy secotr policy review was also done.

The assignment covered three districts in Punjab province. 15 male and female field researchers, 3 field supervisors, 1 data manager and 3 technical experts (analysts & report writers) were involved in completion of this assignment. A final report, with the triangulated findings of qualitative and quantitative research, was compiled as the final deliverable to the client.